Case Study — Painting & Decorating
Turning a local painter
into 250+ projects
and a 5-star reputation.
Scroll to Explore
The Brief
A painter who needed
more than a brochure site.
YA Painting had the skills and the crew — but their online presence wasn’t earning them the volume of enquiries their quality deserved.
They needed a site that would work for both residential homeowners and commercial property managers across Melbourne.
The Approach
Conversion-first,
suburb by suburb.
We built a conversion-first architecture: suburb-level landing pages, a structured quote form embedded above the fold, Google Business integration, and trust signals — reviews, experience metrics, and a 10-year workmanship warranty — displayed at every decision point.
Leads came in before the paint on the site dried.
“
The new site looks like a business ten times our size. Commercial clients started taking us seriously the moment it went live.
YA Painting ServicesOwner, Melbourne
3 wks
To Launch
250+
Projects Listed
5.0★
Google Rating